Privacy Policy
Last Updated: February 27, 2026
Hima & Alaya operates this store and website, including all related information, content, features, tools, products, and services (collectively referred to as the “Service”), aiming to provide you (the customer) with a complete shopping experience. Hima & Alaya is powered by Shopify, enabling us to offer the Service to you. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make purchases or other transactions through the Service, or contact us in any other way. In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. Your use and access of any part of the Service constitutes your acknowledgment of the ways your information is collected, used, and disclosed as described in this Privacy Policy.
Personal Information We Collect or Process
When we use the term “Personal Information”, we refer to information that can identify you or be reasonably linked to you or another individual. Personal Information does not include information collected anonymously or de-identified information, i.e., information that cannot identify you or be reasonably linked to you. Depending on how you interact with the Service, your place of residence, and the permissions or requirements of applicable laws, we may collect or process the following categories of Personal Information, including inferences drawn from such information:
Contact Details: Including your name, address, billing address, shipping address, telephone number, and email address.
Financial Information: Including credit card, debit card and bank account numbers, payment card details, bank account information, transaction details, payment methods, payment confirmations, and other payment details.
Account Information: Including your username, password, security questions, preferences, and account settings.
Transaction Information: Including items you view, add to cart, add to wishlist, purchase, return, exchange, or cancel, as well as your past transaction history.
Communications with Us: Including information you provide when corresponding with us, such as content submitted when making inquiries to customer support.
Device Information: Including information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage Information: Including information related to your interaction with the Service, such as how and when you browse or interact with the Service.
Sources of Personal Information
We may collect Personal Information from the following sources:
Directly from You: Including when you create an account, visit or use the Service, contact us, or provide your Personal Information to us in any other way;
Automatically through the Service: Including information obtained from your device when you use our products or services, visit our website, and through cookies or similar technologies;
From Our Service Providers: Including when we engage them to provide specific technologies or collect or process your Personal Information on our behalf;
From Our Partners or Other Third Parties.
How We Use Your Personal Information
Depending on how you interact with us or the type of service you use, we may use your Personal Information for the following purposes:
Provide, customize, and improve the Service: We use your Personal Information to provide the Service, including fulfilling contracts entered into with you; processing your payments; completing your orders; remembering your preferences and items of interest; sending account-related notifications; processing purchases, returns, exchanges, or other transactions; creating, maintaining, and otherwise managing your account; arranging shipping; assisting with returns and exchanges; enabling you to post reviews; and creating a personalized shopping experience for you, such as recommending products related to your purchase history. This may include using your Personal Information to more accurately customize and improve the Service.
Marketing and Advertising: We use your Personal Information for marketing and promotional purposes, such as sending you marketing, advertising, and promotional messages via email, SMS, or mail, and displaying online advertisements for products or services to you on the Service or other websites based on your previous purchases, items added to cart, or other activities using the Service.
Security and Fraud Prevention: We use your Personal Information to verify your account; provide a secure payment and shopping experience; detect, investigate, and take action against potential fraudulent, illegal, unsafe, or malicious activities; protect public safety; and ensure the security of our Service. If you choose to use the Service and register an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other login details with others.
Communicate with You: We use your Personal Information to provide customer support, respond to your requests, deliver effective services, and maintain our business relationship with you.
Legal Purposes: We use your Personal Information to comply with applicable laws, or respond to valid legal processes, including requests from law enforcement or government authorities, and to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, as well as to enforce or investigate potential violations of our terms or policies.
How We Disclose Personal Information
In certain circumstances, we may disclose your Personal Information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:
Sharing with Shopify, Suppliers, and Other Third Parties Providing Services on Our Behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, order fulfillment, and shipping).
Sharing with Business and Marketing Partners to provide you with marketing services and deliver advertisements. For example, we work with third-party services through Shopify to support personalized advertising based on your online activities across different merchants and websites. Our business and marketing partners will use your information in accordance with their respective privacy statements. Depending on your place of residence, you may have the right to request that we do not share your information for the purpose of delivering targeted advertising and marketing content based on your online activities across different merchants and websites. You may exercise your right to opt out of these uses [insert link here].
When you instruct, request, or otherwise consent to our disclosure of certain information to third parties, such as for product shipping, or using services through social media widgets or login integration features.
Sharing with our Affiliates or Other Members of Our Corporate Group.
In connection with a business transaction (e.g., merger or bankruptcy), to comply with any applicable legal obligations (including responding to subpoenas, search warrants, or similar requests), to enforce any applicable Terms of Service or policies, and to protect or defend the Service, our interests, and the rights of our users or others.
Relationship with Shopify
This Service is hosted by Shopify, and Shopify collects and processes Personal Information about your access and use of the Service to provide and improve the Service. Information you submit to the Service will be transmitted to and shared with Shopify, as well as third parties that may be located outside your country of residence, to provide and improve the Service for you. In addition, to protect, expand, and improve our business, we use certain enhanced features provided by Shopify that combine data and information obtained from your interactions with our store, other merchants, and Shopify. To provide these enhanced features, Shopify may use Personal Information collected about your interactions with our store, other merchants, and Shopify. In these cases, Shopify will be responsible for processing your Personal Information, including responding to requests for you to exercise your rights regarding the use of your Personal Information for these purposes. To learn more about how Shopify uses your Personal Information and any rights you may have, please visit the Shopify Privacy Policy for Consumers. Depending on your place of residence, you may exercise certain rights related to your Personal Information [insert link to Shopify Privacy Portal here].
Third-Party Websites and Links
The Service may contain links to websites or other online platforms operated by third parties. If you visit a website that is not affiliated with us or under our control, we recommend that you review the privacy and security policies, as well as other terms and conditions, of that website. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of the information contained therein. Information you provide on public or semi-public platforms (including information you share on third-party social networking platforms) may also be visible to other users of the Service and/or users of that third-party platform, and our or third parties’ use of that information is unrestricted. Our provision of such links does not imply our endorsement of the content on such platforms or their owners or operators, unless otherwise disclosed in the Service.
Children’s Data
The Service is not intended for children, and we do not knowingly collect any Personal Information from children under the legal age of majority in your jurisdiction. If you are a parent or guardian of a child who has provided Personal Information to us, you may contact us using the contact details provided below to request the deletion of that information. As of the effective date of this Privacy Policy, we do not actually “share” or “sell” (as defined under applicable laws) Personal Information of individuals under the age of 16.
Information Security and Retention Period
Please note that no security measures are perfect or impenetrable, and we cannot guarantee “absolute security”. In addition, information you transmit to us may not be secure during transmission. We recommend that you do not send sensitive or confidential information to us through insecure channels.
The length of time we retain your Personal Information depends on various factors, such as whether the information is needed to maintain your account, provide you with services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.
Your Rights and Choices
Depending on your place of residence, you may have some or all of the following rights related to your Personal Information. However, these rights are not absolute and only apply in specific circumstances, and in some cases, we may legally refuse your request.
Right to Access/Know: You may have the right to request access to the Personal Information we hold about you.
Right to Erasure: You may have the right to request the deletion of the Personal Information we maintain about you.
Right to Rectification: You may have the right to request the correction of inaccurate Personal Information we maintain about you.
Right to Data Portability: In certain circumstances and subject to specific exceptions, you may have the right to obtain a copy of the Personal Information we hold about you and request that we transfer it to a third party.
Right to Opt Out of Targeted Advertising Sales or Sharing: Depending on your place of residence, you may have the right to opt out of our “sale” or “sharing” of your Personal Information, or our processing of your Personal Information for the purpose of “targeted advertising” (as defined under applicable privacy laws). You may exercise your right to opt out of these uses [insert link here]. Please note that if you enable the “Global Privacy Control” opt-out preference signal when visiting our website, we will automatically treat this as an opt-out request for the device and browser you use to access the website, based on your location. If we are able to link the device sending the signal to a Shopify account, we will also apply the opt-out request to that account. To learn more about the Global Privacy Control, please visit https://globalprivacycontrol.org/. Except for the Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent by your browser or device.
Manage Communication Preferences: We may send you promotional emails, and you may unsubscribe from receiving such emails at any time using the unsubscribe option provided in the emails. Even if you opt out, we may still send you non-promotional emails related to your account or orders.
If you reside in the United Kingdom or the European Economic Area, subject to exceptions and limitations prescribed by local laws, you may also exercise the following rights in addition to those mentioned above:
Right to Object to Processing and Restrict Processing: You may have the right to request that we stop or restrict the processing of your Personal Information for specific purposes.
Right to Withdraw Consent: If we process your Personal Information based on your consent, you have the right to withdraw that consent. Your withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal.
You may exercise any of the above rights through specific methods provided in the Service, or by contacting us using the contact details provided below. To learn more about how Shopify uses your Personal Information and any rights you may have (including rights related to data processed by Shopify), please visit https://privacy.shopify.com/en.
We will not discriminate against you for exercising any of the above rights. Where permitted or required by applicable law, we may need to verify your identity before processing your request. Under applicable law, you may designate an authorized agent to make a request on your behalf to exercise your rights. Before accepting a request from an agent, we will require the agent to provide proof that you have authorized them to act on your behalf, and may require you to verify your identity directly with us. We will respond to your request in a timely manner in accordance with the requirements of applicable law.
Complaints
If you have any complaints about how we process your Personal Information, please contact us using the contact details provided below. Depending on your place of residence, you may have the right to appeal our decision or file a complaint with the local data protection authority using the contact details listed below. You may view the list of data protection supervisory authorities in the European Economic Area (EEA) [insert link here].
International Transfers
Please note that we may transfer, store, and process your Personal Information outside the country/region where you reside.
If we transfer your Personal Information to a region outside the European Economic Area or the United Kingdom, we will act in accordance with recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses, or any equivalent contracts issued by the UK competent authority (as applicable), unless the country/region to which the data is transferred is deemed to provide an adequate level of protection.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last Updated” date, and provide notice in accordance with the requirements of applicable law.
Contact Information
If you have any questions about our privacy practices or this Privacy Policy, or wish to exercise your rights, please call us, send an email to info@blog.himaalaya.art, or contact us at:
No.1008A14, 4th Building, No.722, Middle Section, Yizhou Avenue, Chengdu High-tech Zone, Chengdu, Sichuan Free Trade Pilot Area, Chengdu, SC, 610000, CN
For the purposes of applicable data protection laws, we are the data controller of your Personal Information.
